Guides

The numbers behind the tools

Every verdict these tools give comes from a rule you can read. These are the rules, in plain English, with the maths shown.

Restaurants 5 min

Food cost percentage, explained in five minutes

What the number means, what a healthy range looks like, and why one point is worth more than you think.

Read
Restaurants 4 min

Prime cost: the one number that says if you survive

Food plus labour as a share of sales. Under 60% and you have room. Over 65% and the rent is eating you.

Read
Restaurants 6 min

Menu engineering: stars, plowhorses, puzzles and dogs

Sort every item by how much it makes you and how often it sells. Then do the one thing each box asks for.

Read
Hotels 5 min

How many housekeepers does tonight actually need?

Minutes per room, checkouts versus stayovers, and the one allowance most managers forget.

Read
Restaurants 3 min

How much does a plate actually cost to make?

Every ingredient at what you pay per unit, times what goes on the plate, divided by plates in the batch. Then the price that protects your margin.

Read
Bars 3 min

Cocktail pour cost calculator: what should a drink sell for?

Bottle cost divided by pours, plus everything else in the glass, against the price. Pour cost percentage decides.

Read
Restaurants 2 min

Restaurant prime cost calculator: are you under 60%?

Food plus labour, as a share of sales, for one period. The one number that says whether there is room for rent and profit.

Read
Events 3 min

How to quote catering per head without losing money

Food, staff hours, rentals and travel, then a target margin. The quote per head comes out of the total, not the other way round.

Read
Restaurants 2 min

Tip pool calculator: split tips by hours and role

Hours times role points gives each person a weight. The pool is shared by weight. Everyone can check the maths.

Read
Bars 2 min

Keg cost per pint: how much profit is in one keg?

Usable ounces after foam and line cleaning, divided into pours, gives the real cost of a pint and the profit in the keg.

Read
Restaurants 3 min

Delivery app breakeven: what markup covers the 30% commission?

The commission comes off the top, then packaging. The markup that makes an app order earn what an in-house order earns.

Read
Restaurants 3 min

What is it costing you to not cost your menu?

Food cost drift, hours spent costing by hand, and the items nobody has costed. A conservative yearly number to argue with.

Read
Events 3 min

Wedding planner margin calculator: is this event worth your weekend?

Client budget against vendor costs, your hours at your rate and overhead. Margin in dollars and percent, and per guest.

Read
Events 2 min

Open bar buy list: how much alcohol for a wedding?

Two drinks the first hour, one an hour after, a buffer, then split by beer, wine and spirits into bottles.

Read
Trucking 3 min

Owner-operator cost per km calculator

Fuel per km, maintenance per km, and every fixed cost spread over the km you really run. Any rate under it loses money.

Read
Trucking 2 min

Should I take this load? TAKE / NEGOTIATE / PASS

Rate plus surcharge against all the km including deadhead at your cost per km. A verdict and the counter to ask for.

Read
Cafés 3 min

How much does a scoop of ice cream cost to serve?

Tub or mix cost by the litre, overrun, scoop size, then the cone or cup, topping and napkin. Cost per serving and the price at your target.

Read
Hotels 3 min

RevPAR calculator: what is my hotel really earning per room?

Occupancy flatters you and ADR flatters you. RevPAR is the one that tells the truth.

Read
Hotels 3 min

OTA commission calculator: how much does Booking.com really take?

The commission is only the start. What you keep from an OTA booking against a direct one, and what that gap is worth a year.

Read
Hotels 4 min

Room block pricing: how much should a hotel discount a wedding block?

A block is a promise of rooms you might never sell. Price the discount against attrition, not against the couple's smile.

Read
Hotels 3 min

How much does hotel breakfast really cost per guest?

Eggs, coffee and the pastry basket look cheap until you add the bin at half past ten and the person refilling it.

Read
Hotels 4 min

Airbnb break-even calculator: how many nights do I need to book?

Before profit there is a number of nights that just pays the mortgage, the cleaner and the platform. Find it before you buy the second listing.

Read
Hotels 3 min

Airbnb amenity cost calculator: what do toiletries and coffee cost per stay?

Shampoo, soap, pods and the welcome snack are small numbers that happen every single stay.

Read
Events 4 min

How to quote a wedding package without working for free

The quote has to carry every cost you pay, every hour you spend, and a margin on top. Most planners forget the middle one.

Read
Events 3 min

Buffet vs plated: which is actually cheaper for a wedding?

Buffets need more food and fewer servers. Plated needs less food and more servers. Which wins depends on the guest count.

Read
Events 3 min

How many servers do you need for a wedding of 150?

Guests divided by a ratio, rounded up, plus a bartender per 75 and a captain per 8 servers. Then check what you bill covers it.

Read
Events 3 min

How much should a planner mark up rentals?

The markup pays for the hours you spend sourcing, changing and counting chairs. If it does not cover them, you are doing it for free.

Read
Events 4 min

How to price a wedding photography package

Eight hours on the day is the small part. The desk hours, the second shooter and the camera that wears out are the price.

Read
Events 3 min

Should a DJ take this gig? TAKE / NEGOTIATE / PASS

Five hours on the decks is ten hours door to door. Price the ten, then decide.

Read
Cafés 3 min

How much does a latte cost to make?

Beans are the small part. Milk, the cup and the drinks poured out while dialling in are the rest.

Read
Cafés 2 min

How much milk is your café pouring down the sink?

Litres bought minus litres that reached a cup. The gap is real money every week.

Read
Cafés 3 min

How to price a custom cake so decorating hours get paid

Ingredients are a tenth of the price. The hours with the piping bag are the rest, and most bakers give them away.

Read
Cafés 3 min

Is this festival worth it for a food truck? TAKE / NEGOTIATE / PASS

Pitch fee, the organiser's cut, and covers you can honestly expect. The answer is a number, not a feeling.

Read
Bars 3 min

Does happy hour actually make money?

A discount pays only if it brings in enough extra drinks to cover the margin you gave away. Most do not.

Read
Bars 3 min

How to set bar par levels and stop over-ordering

Par is the stock you need to reach the next delivery with a little in hand. Anything above it is cash on a shelf.

Read
Bars 3 min

How to set a bottle service minimum that beats a normal night

A bottle table blocks seats all night. The minimum has to beat what those seats would have earned anyway.

Read
Bars 4 min

Bar menu engineering: which drinks are stars, plowhorses, puzzles and dogs?

Every drink is either popular or not, and profitable or not. The four boxes tell you what to do with each one.

Read
Trucking 3 min

Fuel surcharge calculator: is the broker covering your diesel?

The linehaul rate was built on a diesel price. When diesel is higher, the surcharge is supposed to make up the difference. Check that it does.

Read
Trucking 4 min

IFTA calculator: how much will I owe this quarter?

IFTA charges you tax where you drove, credits you tax where you bought. The bill is the difference. Estimate it before it lands.

Read